Brand identity guidelines
Font guidelines
We use two fonts – Arial and Oxygen.
Staff should use Arial font when producing internal documents (eg in Word). Everyone has access to Arial font.
Designers can download and use Oxygen font. For example they'll use it in design programmes like InDesign/Photoshop.
When to use Arial font
Our staff should use Arial regular and Arial Black. For example, you might use it in Microsoft Office programmes like Word or PowerPoint.
Example of Arial regular (do not save and use this):
Example of Arial Black (do not save and use this):
When to use Oxygen font
Designers should use Oxygen font to create branded items. We also use Oxygen font for our logo.
Example of Oxygen regular (do not save and use this):
Example of Oxygen bold (do not save and use this):
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